Highsnobiety has come a long way. What began as a sneaker passion blog in 2005 now attracts upwards of 9 million visitors monthly to its site containing news and analysis of high fashion, streetwear and culture. The site has attracted a highly influential audience of young, educated and affluent, mainly millennial male, readers. These are the hard-to-reach people even social media isn’t… Read More
Running shoes and graphene were made for each other. One is always in search of the latest gimmick and the other has produced some of the most stunning in recent memory. The University of Manchester, long a leading force in research surrounding the one-atom-thick material, has teamed up with with British sportswear brand inov-8 to bring graphene to footwear. Read More
Stadium Goods, the online (and brick and mortar) marketplace for highly sought after sneakers and streetwear, is launching its first app. Live today to coincide with the startup’s two year anniversary, the first iteration of the app is basically just a mobile marketplace. But Stadium Goods plans to eventually build out this functionality and take advantage of location services and… Read More
StockX, the “stock market of things” that originally started with high-end sneakers and expanded into handbags and watches, is now adding support for streetwear.
Supreme gear is live now in the app, with BAPE, Kith and Off-White coming soon. Over 3,000 Supreme products are already live on the platform. Anyone who creates an account can list an item to sell, and everything is… Read More
It’s been a fascinating couple of years for high tech sneaker heads, between self-lacing Nikes and Adidas’ experiments with 3D printed midsoles and biodegradable yarn. Asics isn’t generally uttered in the same breath as those sorts of bleeding edge offerings, but the running shoe company has just debuted a pretty compelling new take on the manufacturing process.
The new… Read More
Shoppers are ruthless when Black Friday rolls around, and this year was no different. Last Friday, the Nike store at the Seattle Premium Outlets
Light up Sketchers were fun, Heelys were cool, and Nike’s self-lacing sneakers are insane. What could possibly top them? Well, a new Indiegogo campaign