What startup names are most effective?

Entrepreneurs take a long journey when naming their brainchild, comparable to a parent naming their own flesh and blood. There are many reasons behind naming…

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Samsung exec says the Galaxy Fold is ‘ready to hit the market’

As we asked back in February, “We’re ready for foldable phones, but are they ready for us?” The answer, so far, has been an enthusiastic, “not really.” The Galaxy Fold was pushed back, after multiple review units crapped the proverbial bed. And just last week, Huawei noted that it was holding off on its own […]

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Netflix reveals the top TVs it thinks you should use to binge watch in 2019

Netflix has a tradition, in practice since 2015, of annually proclaiming which TVs, of all the TVs in the land, are best suited to serving you its content. The streaming company’s criteria for determining ‘best’ is different from what you’d expect from The Wirecutter or Consumer reports – but if you’re a Netflix ride-or-die level […]

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Verified Expert Growth Marketing Agency: Ampush

Customers have described Ampush as the “McKinsey of growth marketing,” and in many ways, it’s apt. Ampush has a relentlessly quantitative, full-funnel approach to growth marketing, and they’ve built proprietary software to back it up. Co-founder and CEO Jesse Pujji explains why Ampush exclusively works with direct to consumer companies, and why they went from serving […]

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Is your event strategy paying off? How to calculate your event ROI

Events have increasingly become an important channel in the marketing mix, despite how notoriously “impossible” it is to measure the ROI, or return on investment. When people show up to your event…

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US/China trade uncertainty adds to global smartphone growth woes

Analyst Canalys has updated its forecast of global smartphone shipments — saying it expects just 1.35 billion units to ship in 2019, a year-on-year decline of 3.1%. This follows ongoing uncertainty around US-China trade talks and the presidential order signed by Trump last month barring US companies from using kit by Chinese device makers, including […]

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NYC’s contactless subway turnstiles open today with Apple, Google, Samsung and Fitbit Pay support

After weeks of sporting “Coming Soon” screens, the New York City MTA’s OMNY pilot finally launched today. The system augments the city’s MetroCard swipes with new contactless screens that work with contactless prepaid credit and debit cards and a variety of different smart devices. We’ve highlighted the latter already. For starters, the system will work […]

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