Pinterest Lens now gives users a way to figure out their outfits with the clothes in their closet

 Looking for outfits and what to wear is one of the bigger use cases on Pinterest, but as the company looks to try to make the process of getting the right content to users more seamlessly it’s been increasingly focusing on its interface with the real world with the camera. Now the company is going a further step in tapping that big use cases by letting Pinterest users tap the… Read More

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Pinterest rolls out its own version of QR codes

 If you are walking around a retailer, you might have seen a sign or something along those lines posted to check out its Pinterest account for additional content or products – but there was not really a seamless way to get to that account without a lot of tapping around. Taking a cue from some of the prevalence of QR codes around the world, like China, Pinterest said today that it is… Read More

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Pinterest now lets you create sections within your boards to further tidy up ideas

 Pinterest serves as a pretty good place for users that are looking to plan large-scale projects, like outfits for big events, home design, or even life moments like a wedding or a 50th birthday party — and now the company is looking to make that even easier by introducing a more powerful way to keep those batches of ideas, well, tidy. The company today said it is introducing what… Read More

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Facebook attacks Pinterest with “Sets” of posts

 Identity is prismatic. You show different sides of yourself to different friends in your life. Now Facebook wants to let you share the niches of your interests while stealing thunder from Pinterest’s boards. Facebook is now testing a feature called Sets that lets you select several status updates, photos, or videos and share them as a themed collection to everyone or specific… Read More

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Pinterest opens up search advertising in its Ads Manager

 Pinterest began rolling out targeted ads based on searches for its partners earlier this year, giving it another moment in time to catch potential customers as they try to sniff out new things they might buy — and now everyone else will get a piece of that. The company said it is adding search ads to its Ads manager today, letting businesses target customers searching for potential… Read More

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