Tag: EC Column
Dear Sophie: Should we look to Canada to retain international talent?
Sophie Alcorn Contributor Sophie Alcorn is the founder of Alcorn Immigration Law in Silicon Valley and 2019 Global Law Experts Awards’ “Law Firm of the Year in California for Entrepreneur Immigration Services.” She connects people with the businesses and opportunities that expand their lives. More posts by this contributor Dear…
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Founders: How well do you really understand seed-stage financing?
Yin Wu Contributor Yin Wu, a three-time YC alum, is founder of Pulley, which offers cap table management tools that help companies better understand and optimize their equity. I’ve fundraised a lot. Tactically, fundraising is a skill like any other. You get better the more you do it. But practicing…
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In an increasingly hot biotech market, protecting IP is key
John Flavin Contributor More posts by this contributor 2021 should be a banner year for biotech startups that make smart choices early Kevin O’Connor Contributor Kevin A. O’Connor, Ph.D., is a partner in the Intellectual Property practice group at Neal Gerber Eisenberg. After a record year for biotech investment in…
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How we got 75% more e-commerce orders in a single A/B test for this major brand
Jasper Kuria Contributor Jasper Kuria is the managing partner of CRO consultancy The Conversion Wizards and is the founder of Capital & Growth, an e-commerce education site. More posts by this contributor 79% more leads without more traffic: Here’s how we did it Pioneer Square Labs’ Greg Gottesman on the…
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Build a digital ops toolbox to streamline business processes with hyperautomation
Boopathy Rajendran Contributor Boopathy Rajendran is the senior vice president and heads global delivery and services at Vuram, a hyperautomation services company specializing in low-code enterprise automation. Reliance on a single technology as a lifeline is a futile battle now. When simple automation no longer does the trick, delivering end-to-end…
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5 advanced-ish SEO tactics to win in 2021
Mark Spera Contributor More posts by this contributor 5 companies doing growth marketing right In nearly every Google algorithm update in recent memory, Google has rewarded old, megatraffic sites, sending their search rankings soaring at the expense of smaller, newer sites. Big sites have increased their search traffic by 28%…
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