Tag: EC Column
Use creative automation software to amp up your brand’s lower-funnel assets
Miha Mikek Contributor Miha Mikek is the CEO and co-founder of creative automation company Celtra. With the holiday season around the corner, growth marketers are gearing up for their busiest time of the year. E-commerce brands are now leaning heavily on social sales and digital advertising, but should also expect…
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3 methodologies for automated video game highlight detection and capture
Nathan Babcock Contributor Nathan Babcock is a computer scientist and freelance writer in Chicago and a co-founder of automated highlight detection startup Clip It. Benjamin Clingan Contributor Benjamin Clingan is a software developer specializing in Python back ends, finance, genetic neural networks and other machine learning strategies and a co-founder…
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Is it so bad to take money from Chinese venture funds?
Denis Kalinin Contributor Denis Kalinin works at venture fund Runa Capital as Asia Business development manager, devoted to connecting the Western and Asian VC worlds and bringing long-term value to both. China is becoming a superpower in the tech industry. According to Straits Times, China is the only place in…
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Is India’s BNPL 2.0 set to disrupt B2B?
Anubhav Jain Contributor Anubhav Jain is co-founder and CEO of Rupifi, India’s first embedded lending fintech. He has more than a decade of experience in credit risk, analytics, customer management and portfolio development. Both as a term and as a financial product, “buy now, pay later” has become mainstream in…
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Have ‘The Privacy Talk’ with your business partners
Marc Ellenbogen Contributor As general counsel of Foursquare, Marc Ellenbogen is responsible for guidance regarding litigation risks, corporate initiatives, risk management, equity, employment, regulatory and all other legal and compliance matters. As a parent of teenagers, I’m used to having tough, sometimes even awkward, conversations about topics that are complex…
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Debt versus equity: When do non-traditional funding strategies make sense?
David Friend Contributor David Friend is a serial entrepreneur, six-time founder, and the current co-founder and CEO of cloud storage company, Wasabi Technologies. More posts by this contributor Brand power vs. product power The herd sours on unprofitable unicorns again The U.S. produces more new startups and unicorns each year…
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