Tag: column
Microsoft Office 2021 will be available on October 5th
Microsoft will release Office 2021, the next consumer version of its productivity suite, on October 5th. That’s the same day the company will launch Windows 11. Much like Office 2019 before it, Office 2021 is a one-time purchase that will be available on both Windows and macOS. It’s for people…
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For the love of the loot: Blockchain, the metaverse and gaming’s blind spot
Jonathan Stringfield Contributor Jonathan Stringfield, PhD, is VP and Global Head of Business Marketing, Measurement and Insights at Activision Blizzard Media and Esports. The speed at which gaming has proliferated is matched only by the pace of new buzzwords inundating the ecosystem. Marketers and decision makers, already suffering from FOMO…
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The responsibilities of AI-first investors
Ash Fontana Contributor Ash Fontana, a managing director at Zetta Ventures, is the author of “The AI-First Company: How to Compete and Win with Artificial Intelligence.” More posts by this contributor Growing up in the intelligence era Investors in AI-first technology companies serving the defense industry, such as Palantir, Primer…
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5 things you need to win your first customer
Bryan Dsouza Contributor Bryan Dsouza leads product marketing at Grammarly, and previously led various product management and product marketing roles across B2C and B2B at Microsoft. A startup is a beautiful thing. It’s the tangible outcome of an idea birthed in a garage or on the back of a napkin.…
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In growth marketing, signal determines success
Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor Early-stage brands should also unlock the power of influencers In growth marketing, creative is the critical X factor Unlike a…
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Creative adtech is on the cusp of a revolution, and VCs should take note
Casey Saran Contributor An ad tech veteran who has logged time at Google and The Rubicon Project (now Magnite), Casey Saran is co-founder and CEO of Spaceback. 2021 has been a good year to be an adtech investor. Valuations are surging, Wall Street is happy and exits are frequent and satisfying.…
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