Snapchat makes biggest move yet in becoming the new TV

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Snapchat is gunning for television. More news, comedy, sports and lifestyle shows will be popping up on the app in the coming months, thanks to a new deal with Turner. 

The partnership, announced Tuesday, is expected to introduce several new brands into the messaging app. Turner and Snap, together, will be developing original shows from Turner-owned TBS, Adult Swim, truTV, Great Big Story and Super Deluxe.

Bleacher Report, which has had an international edition on Snapchat Discover since the platform’s launch in January 2015, will create a channel in the U.S. version of the app on Jan. 4, 2017. CNN is committing to offer more daily content on its own channel. (Mashable is a partner of Snapchat Discover, and Turner is an investor in Mashable.) Read more…

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Source: Mashable

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