Meta is testing a way to mint and sell NFTs on Instagram

Meta has announced that it’s testing minting and selling NFTs on Instagram, like you can with many traditional NFT marketplaces, with a “small group of creators in the US” getting access to the feature first. The company’s also expanding Instagram’s NFT showcase feature, which it recently made available to users in over 100 countries. The announcement comes among news of several new ways for creators to make money on its platforms.
Meta says its digital collectibles toolkit will let people create NFTs on the Polygon blockchain (as always, no relation to Polygon the video game news outlet) and then sell them either on Instagram or off the platform. When it comes to displaying NFTs that you’ve purchased elsewhere, the company says you can now show off ones from the Solana blockchain, in addition to the Ethereum, Polygon, and Flow blockchains that the feature already supported. It’s also adding some metadata from OpenSea to the display, similar to what Twitter does for its NFT profile picture feature.

All of this comes as Meta’s adding new ways for creators to make money on its platforms. On Monday, it announced it’s expanding the rollout of professional mode, which gives you access to certain tools and monetization options, such as its Stars virtual currency tipping system (which it’s also expanding). It’s also adding something called gifts on Instagram, where fans can basically send money to a creator while watching one of their Reels — the gifts, of course, are purchased with Stars. Like the NFT creation tools, this is being tested with a few US-based creators for now.
As Adam Mosseri, the head of Instagram, said last year, Meta doesn’t see Instagram as a photo sharing app anymore — it sees it as an entertainment app. And entertainers need to make money, whether its through somewhat traditional methods like sharing ad revenue, or by selling NFTs and getting fans to directly send them money in the form of gifts, coins, or stars.
Meta has announced that it’s testing minting and selling NFTs on Instagram, like you can with many traditional NFT marketplaces, with a “small group of creators in the US” getting access to the feature first. The company’s also expanding Instagram’s NFT showcase feature, which it recently made available to users…
Recent Posts
- Nvidia confirms ‘rare’ RTX 5090 and 5070 Ti manufacturing issue
- I used NoteBookLM to help with productivity – here’s 5 top tips to get the most from Google’s AI audio tool
- Reddit is experiencing outages again
- OpenAI confirms 400 million weekly ChatGPT users – here’s 5 great ways to use the world’s most popular AI chatbot
- Elon Musk’s AI said he and Trump deserve the death penalty
Archives
- February 2025
- January 2025
- December 2024
- November 2024
- October 2024
- September 2024
- August 2024
- July 2024
- June 2024
- May 2024
- April 2024
- March 2024
- February 2024
- January 2024
- December 2023
- November 2023
- October 2023
- September 2023
- August 2023
- July 2023
- June 2023
- May 2023
- April 2023
- March 2023
- February 2023
- January 2023
- December 2022
- November 2022
- October 2022
- September 2022
- August 2022
- July 2022
- June 2022
- May 2022
- April 2022
- March 2022
- February 2022
- January 2022
- December 2021
- November 2021
- October 2021
- September 2021
- August 2021
- July 2021
- June 2021
- May 2021
- April 2021
- March 2021
- February 2021
- January 2021
- December 2020
- November 2020
- October 2020
- September 2020
- August 2020
- July 2020
- June 2020
- May 2020
- April 2020
- March 2020
- February 2020
- January 2020
- December 2019
- November 2019
- September 2018
- October 2017
- December 2011
- August 2010