Category: web analytics

5 advanced-ish SEO tactics to win in 2021

Mark Spera Contributor More posts by this contributor 5 companies doing growth marketing right In nearly every Google algorithm update in recent memory, Google has rewarded old, megatraffic sites, sending their search rankings soaring at the expense of smaller, newer sites. Big sites have increased their search traffic by 28%…

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AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce

Industries like real estate, automotive, and financial services have long and offline sales cycles and digital advertising tends not to perform well in these areas. The conversion rates are low and because the real-world assets are offline the temptation of advertisers is to buy leads and clicks, which can inflate…

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