26 Best Amazon Prime Day Alternative Deals From Walmart, eBay, Etc

In the past five years, Amazon Prime Day has exploded. It started as a corporate anniversary event and now it’s a two-day spending spree. We didn’t need another shopping holiday, but that’s what it has become.

So big is the hype that brick-and-mortar giants like Walmart, Target, and Best Buy have joined in the circus, along with many of Amazon’s digital competitors, including eBay and Newegg.


To help you find some good products in the endless fields of discounts, we’ve spent days combing through sales pages. Below are our top picks. We’ll update this list through the end of Prime Day at midnight Pacific time, July 16.

Note: When you buy something using the retail links in our stories, we may earn a small affiliate commission. Read more about how this works.

WIRED’s Prime Day Coverage

Walmart Deals

Samsung Galaxy S10 series


Walmart’s “The Big Save” sale lasts through 3 am EDT Wednesday, July 17. Walmart also has many of the best Google Prime Day Deals.

Newegg Deals

PlayStation 4 Pro


Newegg’s Fantastech Sale ends 3 am EDT July 18.

Best Buy Deals

Apple Watch Series 4


Best Buy is having a 48-hour Flash Sale during Prime Day with a few noteworthy sales.

GameStop Deals

Nintendo Switch


GameStop is holding a Game Days Summer Sale through July 20.

Ebay Deals

KitchenAid Nespresso Maker


The eBay “Endless Choices, Epic Deals” sale goes on through Prime Day.

Retailer Sales Pages

If you want to browse and deal hunt on your own, these are some of the top landing pages for Prime Day rival sales.

Check our Amazon Prime Day Page for more coverage and deals.


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